Community Engagement & Giving Back
We are building a better future for generations to come.
Brickhouse Window
Brickhouse Smokery is more than a local favorite—it’s the heart behind the Brickhouse Window, a charitable initiative that shines a light on real stories of neighbors facing hidden challenges. From families struggling with groceries or school supplies to seniors in need of warm clothing, the Window gives our community a chance to step in where it matters most.
X-Group of Companies is proud to partner with the Brickhouse to help with some of the most challenging stories in the Window, sharing messages of hope and encouraging others to give back. By lifting each other up, we remind ourselves that even small acts of kindness can create a lasting impact.
Local Food Bank
The X-Group has launched a recurring bottle drive to give back to our community and support local food security. In partnership with a local depot, we collect empty drink containers at all of our facilities and encourage our employees to bring in any they have at home as well. The depot sorts and counts the containers, and donates 100% of the refund to the Leduc Food Bank. This initiative aligns with our core value of supporting families and reflects our commitment to making a positive impact in our community.
Holiday Gift Drive
Every Christmas, the X-Group family embraces the spirit of giving through our internal toy drive. We ask our employees and partners to donate new and used toys to make the holiday season brighter for underprivileged families in our community. Since 2021, we have collected a variety of toys, games, stuffed animals, and dolls for Leduc Santa's Helpers. We are proud to support this organization, which has provided gifts and food hampers to over 390 families and 860 children in our local area and surrounding communities during our time with them. This annual toy drive has become a cherished tradition for the X-Group, and we look forward to continuing it for years to come.
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